Scalable Marketing Campaigns
While at .Monks, I built a global team of multidisciplinary designers to support Artist Marketing at YouTube. We started with 3 designers and grew to 10 people. My team created scalable campaigns to promote established and up and coming artists in the music industry. We also created bespoke campaigns for cultural moments. All done in a fast paced environment. Projects below could be seen in external physical spaces and within product touch points.